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Iconic design by the Bouroullecs

Aim was designed by renowned French designers Ronan and Erwan Bouroullec, who are known for their unconventional approach to form and function. The aim was to create lighting that would look organic and natural - as if it were hanging from the ceiling as freely as a liana. This makes Aim not only a luminaire but also a distinctive sculptural element in the interior.

Maximum freedom in installation

One of the most striking features of lighting Aim is the extremely long 9 metre power cable, which allows for creative and variable suspension of lighting up to 3 metres from the ceiling. The user is thus free to determine the height, direction and composition of multiple luminaires at once. In addition, light installations of up to five Aim or Aim Small luminaires can be easily created using the multiple rosettes.

Designed by Ronan & Erwan Bouroullec

Ronan & Erwan Bouroullec are French designers whose work is characterised by a fine aesthetic, precise craftsmanship and an emphasis on functionality. Since the late 1990s, they have been among the most influential figures in contemporary design. Their work encompasses furniture, textiles, interior elements and lighting, always seeking a balance between technical solutions and poetics. They collaborate with world-leading brands such as Flos, Vitra, Artek and Hay. In the field of lighting, they are famous for their Aim and Piani collections, which combine simplicity of form with sophisticated technical design. Bouroullec's Lighting stand out for their timeless design, playfulness and ability to blend naturally into their surroundings - whether it's a modern interior or a creative workspace.

The light side of design

360design collection

Luminaires for every space

Browse our complete range of luminaires, carefully selected with an emphasis on design, quality and functionality.

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